Getting limited edition sneakers at retail price is becoming an increasingly difficult task, but if you know where and how to track releases, you can significantly increase your chances. This guide will help you not only track key information but also effectively use available tools to ensure you don't miss out on limited models.

1. Track releases: Where and how to be first

To successfully acquire limited edition sneakers, it's crucial to stay informed about release dates and know exactly where and when they will appear. Your best chance of success is if you use apps and platforms focused on releases, where news appears first.

A. Official brand apps

  • Nike SNKRS, Adidas Confirmed and Puma are apps that not only allow you to track upcoming releases but also to participate directly in exclusive sales or raffles. The chances are low, but sooner or later you will definitely succeed.
  • These apps are key to acquiring limited editions at retail, as they connect you directly with the official source.

B. Release calendars and platforms

Websites like SneakerNews, KicksOnFire, SoleCollector or even Our Blog 😉 offer detailed calendars of upcoming release models. These platforms regularly update release dates and provide links to stores that will sell the respective models.

C. Social media and notifications

Follow the social media of the brands, where they often post official teasers and exact release dates for limited models. At the same time, set up notifications so you don't miss any releases.

2. How to increase your chances of buying a limited edition at retail

Limited editions, especially from brands like Nike, Jordan, or Adidas, are often available in very limited quantities and sell out within minutes. Here are some tips to increase your chances of success:

A. Participate in raffles

Many retailers use a raffle system, where you can register your interest in purchasing a limited edition. Join as many raffle systems as possible to get into a wider selection.

  • Foot Locker, End Clothing, Solebox and other reputable e-shops regularly hold raffles for limited editions.

B. Bots and auto-clickers

More advanced collectors sometimes use so-called bots (automated tools) that track releases and automatically purchase sneakers as soon as they become available. This tool will significantly increase your chances of a successful purchase, especially for models that sell out within minutes.

C. Be prepared and quick

Time plays a key role. Follow release calendars and set reminders on your phone for the exact release time. Most limited models sell out online within minutes, so it's important to be online ahead of time, with a prepared account and saved payment information to ensure the purchase goes through as quickly as possible.

3. Sneakers as an investment: When to buy and when to sell

Investing in limited edition sneakers is becoming increasingly popular. If you buy in time at retail price and time your sale correctly, you can achieve interesting profits.

A. Models with the highest investment potential

Models like Nike x Off-White, adidas Yeezy or collaborations with Travis Scott are among the most sought after in the market. These models, due to their limited availability, quickly gain value and are ideal for investors.

  • Nike Air Jordan: Retro models of Jordans, especially in special editions, can significantly increase their value over the years.

B. When to sell

Knowing when to sell is a crucial question for any investor. When sneakers sell out instantly and their price on the secondary market rises sharply, you can seize the opportunity for a quick profit. Conversely, some models, especially iconic retro editions, may appreciate even more over several years.

Platforms like StockX, WeTheNew or Hypeboost are ideal tools for tracking market prices and current trends, which will help you decide when the right time to sell is.